Case study 01 / 14
CaloriAI
Nutrition, in a snap.
Point your camera at a meal. CaloriAI helps turn a food photo into nutrition insights and a daily food diary.
- Platform
- iOS, on the App Store
- Category
- AI & Lifestyle
- Released
- May 2025
- Pricing
- Free, with a subscription
- Our role
- Design, build and launch
01 / The problem
Why it exists.
Counting calories usually means searching a food database and typing in every meal. We wanted logging a meal to take one photo.
The camera is the whole interface. You photograph the plate, the app recognises the food and the numbers land in your diary without any typing.
02 / What we built
What is inside.
- 01
Photo to nutrition
Image recognition identifies the food and estimates calories, protein, carbs and fats in seconds.
- 02
Daily food diary
Every scanned meal is saved to the day, so eating habits are easy to look back on.
- 03
Daily summary
Total calories and macros for the day sit on one clean screen.
- 04
App Store subscriptions
Weekly, monthly and yearly plans unlock unlimited scans and the full meal history.
03 / On the App Store
The real screens.
These are the 7 screenshots from the live App Store listing, not mockups.






